Walmart Inc. and Ibotta, Inc. announced a strategic agreement to create and launch a new digital offers program on Walmart.com and the Walmart app. Through this new program, Walmart customers will have access to hundreds of cash rebates on popular products, adding another dimension to the retailers Every Day Low Price promise. As an additional component of the agreement, Walmart will be joining the Ibotta Performance Network (IPN) , the first digital network that enables cash rebates to be delivered in a coordinated fashion across large third-party sites including social media networks, recipe sites and other platforms. Walmart customers on those
platforms will be presented with digital offers for relevant products, which they can select and seamlessly add to their Walmart digital cart for online or in-store shopping.