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Connect Data With Trust and Ease Using Next-Gen Innovation: Hyperforce

09/21/2021 | 11:22am EDT

Hyperforce easily accelerates agility and scale for customers around the globe. [pgraphis/iStock]

Sep 21, 20214 min read

From 3,000,000 cryptocurrency transactions per minute to 21,600,000 Tweets every hour, there are 2.5 quintillion bytes of data exchanged daily - and people across the globe expect quick, seamless experiences in everything they do.

Today, over 150,000 companies trust Salesforce to be a pioneer in continuous cloud innovation.

As president and chief engineering officer at Salesforce, this user experience is always top-of-mind for me. To deliver success from anywhere, we must continuously innovate and think about the next best way to serve our worldwide audience. And it doesn't just stop at what's right in front of us. We often ideate years in advance, but when you think of it: everything boils down to enabling the safe, scalable solutions your customers need.

A legacy of innovation begins with trust

The best innovation takes place when we listen, find a gap, and solve a need. Back in the '90s, data tied to a single computer was unreliable, and we were prone to losing everything with one spilled coffee or stolen device. Then, we saw an opportunity for software to get off of people's desktops and onto the internet cloud. Nothing was more important than the privacy of our customers' data back then - and trust, our #1 value, remains just as important to us now. Today, over 150,000 companies trust Salesforce to be a pioneer in continuous cloud innovation.

Learn about Salesforce and our values

At Salesforce, we put our values into everything we do. Nothing is more important to us than the trust of our customers - and all of our stakeholders.

See why trust is our number one value

Innovation, trust, and scalability all go hand-in-hand; they're also why we built Hyperforce, our next-generation infrastructure architecture. Hyperforce delivers Salesforce apps securely and reliably on major public clouds. It allows for greater scale and innovation while supporting customer compliance and data residency requirements at the same time.

We bring Hyperforce to our communities to solve for four key needs:

  • The need to scale
  • The need to be secure
  • The need to stay compliant
  • The need for backwards compatibility
Streamline infrastructure to open opportunity for massive scale

The business of business is to improve the state of the world. Any business exists to provide a good or a service to the consuming public, and our goal at Salesforce is to help B2B and B2C companies flexibly extend their reach and deepen relationships with their customers in today's economy. Our vetted public clouds allow businesses to fill more gaps and add more value to the global marketplace - simply because those businesses now have access to a public cloud presence in regions they couldn't leverage before. This brings businesses digitally up-to-speed within weeks and days - instead of the years it would take to build a single data center.

Hyperforce is a continuation of our values to always invest in strengths from the ground up.

Not only that, but we've designed these innovations to be backwards compatible, which means changes will automatically be implemented across all our apps. When the infrastructure is there, it allows everyone to focus on what they do best: create impact.

We are firm believers that people create the most impact when they operate within their strengths. Companies focus on adding value to the people, and Hyperforce focuses on adding value to your company. We grow as you grow, thanks to our trusted worldwide partnerships. The best part? All of this technology is carbon neutral as you expand. Hyperforce is a continuation of our values to always invest in strengths from the ground up: beginning with the individual out to the team, the team out to the company, the company to the greater community, and the community to change the world.

Built-in trust elevates a global economy

More and more, customers require equal security measures across platforms, but "equal security" means something different in every region. Every country has different requirements - India does not have the same regulations as France, nor do Brazil's influences exactly match those in Canada. And beyond regulations, customers want to be confident with where their data is stored and processed, who has access to it, and how it is used.

Everything you see in the world was built twice: once with an idea, and once in reality.

Organizations are operating in shifting regulatory environments and many struggle just to keep their business up and running. Hyperforce allows businesses to more easily comply with relevant data standards. Our select public cloud providers are able to cater to our customers' unique set of needs. The provider already knows all the regional rules, establishes data centers in place, and has data residency roots among local communities.

We believe that people in highly regulated industries, such as finance and healthcare, will greatly benefit from this shared partnership. With Salesforce's vetted partners, and our own rigorous levels of security protection, we enhance regional performance and provide a runway for companies to thrive.

Protect your digital investments by keeping up with innovation

Everything you see in the world was built twice: once with an idea, and once in reality. In my time here with Salesforce, I've witnessed this same ethos of innovation for almost a decade. Businesses need to keep pace in this increasingly connected world, and Hyperforce is our way of establishing a new launchpad for longevity in the evolving global economy.

Use Hyperforce to accelerate business

Deploy solutions at B2B and B2C scale in more locations around the world using the public cloud. Enjoy faster in-country performance and reduced latency with shorter routes between end users and data centers.

See how hyperforce can power your organization


salesforce.com Inc. published this content on 21 September 2021 and is solely responsible for the information contained therein. Distributed by Public, unedited and unaltered, on 21 September 2021 15:21:01 UTC.

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