Harley-Davidson, Inc. (NYSE:HOG) is now in talks Mahindra & Mahindra Limited (NSEI:M&M) and Bajaj Auto Limited (NSEI:BAJAJ-AUTO) for strategic partnership, sources told CNBC-TV18. On July 28, 2020 Harley Davidson had announced that it plans to exit markets where volumes and profitability do not match the continued investment. The company also plans to shift resources and marketing investments into regions for maximum impact," said the company. Industry sources say the company is looking for a strategic partner for India operations on account of low sales. According to CNBC-TV18 sources, Harley Davidson has held talks with M&M's subsidiary Classic Legends Private Limited. Classic Legends is said to be exploring a strategic partnership with the US motorcycle manufacturer for the Indian market. When contacted, a Mahindra spokesperson said that the company did not want to respond to market speculation. Harley Davidson has also reached out to KTM AG and Bajaj Auto and is exploring an alliance for its India operations, said a source requesting anonymity. Bajaj Auto did not comment on the story. Sources at Harley Davidson say it is business as usual for the companys India office and there has been no change in domestic operations. We do not comment on rumours and market speculation," said a Harley Davidson spokesperson in India when asked about the companys talks with M&M and Bajaj Auto.