Freeze Tag has launched a new community gaming app in partnership with Barnes Harley-Davidson. The new app "Barnes Nation: Game of Barnes" is powered by Eventzee technology, and was primarily created as a one-of-a-kind customer loyalty experience for motorcycle riders in North America. The Barnes Harley-Davidson Motorcycle dealership network uses Eventzee as a platform to run their very popular, several-months-long Game of Barnes competition. Riders in the British Columbia area compete against one another through a variety of different challenges by taking photos, videos, and riding motorcycles to special destinations. The first prize is a brand new Harley-Davidson motorcycle, so Barnes needed an app powerful enough to keep up with their energetic, and competitive player community. The partnership with Barnes utilizes the new Eventzee white-label program. Barnes Nation is a totally unique app, branded to their specifications, using the Eventzee technology, but operates as a separate build hosted by the client. Freeze Tag continues to work on upcoming new features for Barnes Nation, which will further integrate their riders into the competition and community.