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    ALT   GB00B0LSFV82

ALTITUDE GROUP PLC

(ALT)
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Business Summary
Altitude Group plc owns and operates the global marketplace within the promotional products industry. The Company offers services, technology and marketing tools for in-industry small and medium-sized enterprises (SME’s) around the globe. The Company operates through two segments: North America, and the United Kingdom. The Company has developed a range of design tools, applications, and Website pop-up stores specifically for promotional product distributors and suppliers. It also developed an e-commerce enabled, scalable, trading platform that enables both offline and online promotional product transactions to be executed. The Company provides a range of services to distributors, including access to negotiated group discounts, software and technology services, events and exhibitions, catalogues, artwork services, marketing, and business administration services.
Sales per Business
20202021Delta
Technology and Information6.65100%7.71100% +15.96%
GBP in Million
Sales per region
20202021Delta
North America4.6870.5%6.5284.6% +39.24%
United Kingdom1.9629.5%1.1815.4% -39.64%
GBP in Million
Managers
Name Title Age Since
Nichole Stella CEO, Executive Director & President-USA Operations - 2018
Graham Mark Thomas Feltham Chief Financial Officer, Secretary & Director 48 2021
Deborah Wilkinson Chief Operating Officer & Executive Director 36 2018
Members of the board
Name Title Age Since
David William Smith Non-Executive Chairman 62 2021
Peter Hallett Non-Executive Director 63 2020
Nichole Stella CEO, Executive Director & President-USA Operations - 2018
Deborah Wilkinson Chief Operating Officer & Executive Director 36 2018
Martin Roy Varley Non-Executive Director - 2021
Graham Mark Thomas Feltham Chief Financial Officer, Secretary & Director 48 2021
Equities
Vote QuantityFree-FloatCompany-owned sharesTotal Float
Stock A 1 70,681,164 35,248,020 49.9% 0 0.0% 49.9%
Shareholders
NameEquities%
Martin Roy Varley 11,268,677 15.9%
Simon Paul Taylor 7,752,252 11.0%
Keith T. Willis 6,726,273 9.52%
Chelverton Asset Management Ltd. 4,000,000 5.66%
Hargreaves Lansdown Asset Management Ltd. 3,906,951 5.53%
Stonehage Fleming Investment Management Ltd. 3,593,585 5.08%
Spes Bona Ltd. 3,393,585 4.80%
AJ Bell Asset Management Ltd. 2,185,771 3.09%
Killik & Co. LLP 2,121,147 3.00%
Peter Hallett 1,293,196 1.83%
Brand Portfolio
In partnership withAllbrands.markets
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