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New TVO Arts decodes iconic Canadian artworks in a dynamic online experience

01/27/2022 | 02:41pm EDT

Launching Thursday, January 27, 2022, TVOArts.org connects all Canadians with art through impactful short videos, interactive experiences, and downloadable educator guides

Toronto, ON, Jan. 27, 2022 (GLOBE NEWSWIRE) -- How much do we know about Canada’s iconic artworks? Introducing the most relatable aspects of art to our everyday lives, TVO Arts (TVOArts.org) is launching January 27, 2022, inviting all Canadians to experience art through the lens of today’s world. The project reframes our understanding of art through animated “explainer”-style videos, engaging articles, interactive experiences, and educator guides that reflect the Ontario curriculum to support art interpretation. The videos are also available for standalone viewing on the TVO YouTube channel.
 
“When times are tough, art tends to slide down our list of priorities, but we should strive for the opposite approach,” says John Ferri, VP of Programming and Content at TVO. “Art educates and inspires—especially when it’s made from and about our unique place in the world. We need that a lot right now given the pandemic and everything taking place around us. That’s why we are so excited to introduce TVO Arts as a source of inspiration and reflection, and we will continue to build on this offering.” 

TVO Arts shows that art doesn’t have to be intimidating and that looking at art can improve your life. With this in mind, everyone can venture deeper into each piece through revealing insights that foster understanding and inspire connection to each other and the world around. Firmly rooted in the diversity of the Canadian experience, initial TVO Arts featured artworks are:  

Educators and community facilitators are also invited to download supporting PDF educator guides to support classroom and group exploration or discussion. These guides complement instruction in subjects like visual arts, media arts, Indigenous studies, history, geography and more. They offer the opportunity for deeper reflection and applied critical thinking.  
 
This project was developed by TVO in association with Friends & Enemies. Natasha Negrea is the executive producer. Catherine Hernandez is the narrator. Special thanks to the AGO and LIST for their participation in this project. 
 
Visit TVOArts.org now to experience TVO Arts or stream the main videos on the TVO YouTube channel. Stay current on the latest from TVO by signing up for newsletters at TVO.org/newsletters

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ABOUT TVO  

TVO inspires learning that changes lives and enriches communities. Founded in 1970, we are a globally recognized digital learning organization that engages Ontarians of all ages with inclusive experiences and diverse perspectives. Through video, audio, games, courses, newsletters and articles, we’re investing in the transformative potential of education for everyone. Funded primarily by the Province of Ontario, TVO is a registered charity supported by thousands of sponsors and donors. For more information, visit TVO.org and TVOkids.com.  

TVO streaming channels:

LG: TVO, TVOkids  
Apple TV: TVO, TVOkids  
Amazon Fire TV: TVO, TVOkids  
Roku: TVO, TVOkids  
Android: TVOkids 

ABOUT FRIENDS & ENEMIES 

Friends & Enemies is a digital experience agency creating exciting new brands, content and experiences. Using diverse experience in digital media, and a deep passion for arts, culture and design, we partner with leading media brands and arts organizations to create new and exciting experiences across an array of platforms.  

Sonya William 
Manager, Brand and Content Activation 
TVO  
swilliam@tvo.org   

Social: 
twitter.com/tvo 
facebook.com/tvo


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