The country has Asia's highest internet penetration percentage, is ranked fifth worldwide for ease of doing business and saw cross-border ecommerce tally $9.5 billion in 2020
Bezons, 30 November 2021 - Worldline [Euronext: WLN], a global leader in the payments and transactional services industry, is expanding its ecommerce payment solution to meet the specific needs of businesses looking to enter or expand their online operations in South Korea, one of Asia's most digitally advanced countries. The proposition will help process local payments and provide access to this strategic market without the need to set up a local business entity.
With cross-border e-commerce transactions totalling $9.5 billion last year and with 75% of online consumers shopping cross-border, South Korea presents a fascinating opportunity for market expansion. Indeed, with an estimated population of 52 million people, mobile shopping makes up 65% of the total e-commerce value, while the nation ranks fifth worldwide for ease of doing business. In addition, the country has a 97% rate of internet penetration, the highest in Asia, making it one of the continent's most interesting and dynamic markets. Following in-depth analysis of the market's potential, Worldline has gained extensive expertise of South Korea's financial ecosystem, which will ultimately help merchants abide by local rules and regulations.
The move will help global e-commerce merchants overcome payment challenges in one of Asia's most digitally advanced nations and will cater carefully to the needs and preferences of their local customers and allow them to access a compelling digital commerce market. Worldline's new solution supports customers with:
Roger Niederer, Chief Market Officer Merchant Services at Worldline
A one-stop solution for processing in South Korea without the requirement of a local entity
Local cards processing and currency increasing conversion rates
Access to local acquiring further increasing payments performance
The ability to avoid high cross-border fees with all-in blended pricing and no cardholder surcharge
The ability to limit foreign exchange risks through same-day exchange in your preferred currency, for example in EUR or USD.
commented:"South Korea is one of the largest and most digitally advanced markets in Asia, making it an exciting opportunity for almost every large online business. The solution we built cuts through the complexity and optimizes payment performance across the board."
Worldline's entry into South Korea is part of the group's strategic global approach to help global businesses enter high growth markets. Indeed, this payments solution follows propositions already launched for Brazil, China, India and Russia. To support merchants in their efforts to penetrate these unique ecosystems, Worldline conducts extensive analysis to ensure businesses comply with local governmental regulatory standards and tailor solutions to the preferences of the consumer to help drive cross-border growth.
For more information, please visit: https://worldline.com/en/home/solutions/online-payments/online-cross-border-expansion/online-cross-border-expansion-into-south-korea.html
Worldline [Euronext: WLN] is the European leader in the payments and transactional services industry and #4 player worldwide. With its global reach and its commitment to innovation, Worldline is the technology partner of choice for merchants, banks and third-party acquirers as well as public transport operators, government agencies and industrial companies in all sectors. Powered by over 20,000 employees in more than 50 countries, Worldline provides its clients with sustainable, trusted and secure solutions across the payment value chain, fostering their business growth wherever they are. Services offered by Worldline in the areas of Merchant Services; Terminals, Solutions & Services; Financial Services and Mobility & e-Transactional Services include domestic and cross-border commercial acquiring, both in-store and online, highly-secure payment transaction processing, a broad portfolio of payment terminals as well as e-ticketing and digital services in the industrial environment. In 2020 Worldline generated a proforma revenue of 4.8 billion euros. worldline.com
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