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Newborn Town Inc. is an investment holding company that provides mobile application development services and mobile advertising platform services supported by AI (Artificial Intelligence) technology. The Company operates its business through two segments: Mobile Advertising Platform Services and Proprietary App Traffic Monetisation. Mobile Advertising Platform Services segment is monetized by selling in-app advertising space, and also provide mobile traffic procurement services to advertisers through its own programmatic mobile advertising platform Solo Math. Proprietary App Traffic Monetisation segment provides a wide range of diversified applications to mobile device users free of charge for mobile traffic, and monetizes such mobile traffic by selling in-app advertising spaces to advertisers.
Number of employees : 177 people.
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| 2018 | 2019 | Delta | | HKD (in Million) | % | HKD (in Million) | % | | Proprietary Applications Traffic Monetisation | 110.06 | 33.6% | 276.28 | 62.5% | +151.02% | | Mobile Advertising Platform and Related Business | 217.66 | 66.4% | 165.59 | 37.5% | -23.92% |
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| 2019 | | HKD (in Million) | % | | Asia | 281.73 | 63.8% | | China | 57.28 | 13% | | North America | 55.15 | 12.5% | | Europe | 44.33 | 10% | | Rest of the World | 3.39 | 0.8% |
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| Vote  | Quantity | Free-Float | Company-owned shares | Total Float |
| Stock A |
1 |
998,850,000 |
314,861,833 |
31.5% |
0 |
0.0% |
31.5% |
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| Name | Equities | % | | Chun He Liu | 233,806,646 |
23.4% | | Li Du | 156,896,990 |
15.7% | | Haitong Capital Co. Ltd. | 107,165,832 |
10.7% | | Ping Li | 73,121,774 |
7.32% | | Ningbo Plum Angel Investment Management Co. Ltd. | 35,563,938 |
3.56% | | Shou Wei Chen | 9,194,000 |
0.92% | | Lin Li | 4,596,000 |
0.46% | | Taichung Bank Securities Investment Trust Co., Ltd. | 761,029 |
0.076% |
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| Company contact information |
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Newborn Town, Inc. CEC Development Mansion Sanyuan Bridge 12th Floor, Tower A Beijing 100028 Phone : +86.10.5368.7809 Web : http://www.newborntown.com |
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Sector Mobile Application Software
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